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06-21-2007 (WEDC) Minutes Wylie City Council & Wylie Economic Development Corporation Board (WEDC) CITY OF WYLIE Minutes Joint Meeting Wylie City Council & Wylie Economic Development Corporation Board (WEDC) Thursday, June 21, 2007 — 6:00 pm Wylie Municipal Complex— Council Chambers 2000 Highway 78 North CALL TO ORDER Mayor Mondy called the City Council to order at 6:03 p.m. Council members present were: Mayor Pro Tern Red Byboth, Councilwoman Kathy Spillyards, Councilman Carter Porter, Councilman Merrill Young, and Councilman David Goss (arrived at 6:08 p.m.). Councilman Rick White was absent. City Staff present were: Planning Director, Renae' 011ie; City Secretary Carole Ehrlich, and support staff. WEDC Vice Chairman Merrill Young called the WEDC Board to order at 6:04 p.m. Board members present were: John Yeager, Marvin Fuller (arrived 6:06 p.m.) and Chris Seely. WEDC Staff present were: Executive Director Sam Satterwhite and Administrative Assistant Gerry Harris. PRESENTATIONS & DISCUSSION • Presentation by T.I.P. Strategies, Incorporation of assessment findings and to receive direction from City Council and/or Wylie Economic Development Board of Directors. WEDC Executive Director Satterwhite thanked everyone for coming and introduced Ms. Karen Beard. He explained that Mr. Torn Steliman, President and CEO of T.I.P. Strategies, Inc. had a family emergency and was unable to attend. Ms. Beard reviewed some of the statistics and group analysis that had been completed since the January 18, 2007 and April 4, 2007 Joint Meetings. She explained that the next step was the "Opportunity Phase"; to apply the statistical information provided and determine a "Vision" for Wylie. Some of the areas that might be Minutes—June 21, 2007 Special Called Joint Meeting WEDC and the Wylie City Council Page 1 incorporated would be: a destination for a combination of small town charm and urban amenities including employment opportunities, access to education, diverse housing options, and unique retail and recreation. She summarized Goal #1 as: marketing the image with a campaign; both internal and external, high-impact initiatives, target industry recruitment and business retention and expansion. Once the "Vision" was determined and Goal #1 was completed, Goal #2 "High Impact Initiatives" would be determined. Some of the strategies discussed within Goal #2 were: development along the shores of Lake Lavon, development of the Kansas City Southern Tract, leveraging development around the New Town Center, renewal of the downtown planning effort, leveraging the proposed sports complex, expansion around the old hospital site, and F.M.205/S.H.78 Corridor development. She asked the group to look at the initiatives/strategies in terms of feasibility, desirability and high to low impact on the community. She commented that out of these strategies, the firm's desire was for the group to determine which strategies were most important to the City and the "Vision" and divide them into tiers; for both long term and short term goals. Ms. Beard gave some suggestions of possible action for each strategy and solicited input from the group. Goal #3 was to target industry recruitment that was most suitable for the City. Some of the targets included were: Industry, Retail, Integrated Building Systems, Data Centers, Health Services, Specialty logistics, and Professional services. She emphasized some of the processes in the target industry recruitment as building awareness of Wylie among decision makers, brokers and developers, and site selection consultants. Finally, Goal #4 was the strategy to retain current business and encourage expansion. She presented the idea of formalizing business retention and expansion programs that network opportunities for local business owners and provide technical support for local businesses; this will put a rapid response in place to deal with business closures and layoffs. She suggested fostering entrepreneurship and innovation among area businesses and residents as another creative way to encourage expansion. Ms. Beard suggested reviewing the city permitting process to take a "one stop" approach and/or single point of contact to expedite the process. In closing, Ms. Beard recapped the next steps in the strategic plan. She explained that the firm will take the enhanced vision and strategies based on input from the steering committee and staff and prepare a final draft with implementation schedules, and will present this final presentation to the group. Ms. Beard thanked the Wylie City Council, WEDC Board members, and staff for their time and input. ADJOURNMENT With no further business, Mayor Mondy adjourned the City Council Joint Meeting at 9:17 p.m. WEDC President Marvin Fuller adjourned the WEDC Board Joint Meeting at 9:18 p.m. /v John Mondy, Mayor ATTEST: tu%i iiii„7' Ca Etirli , eCreta y . Minutes—June 21, 2007 Special Called Joint Meeting ~,'., • `.•. G, .�:.- WEDC and the Wylie City Council ",,,'',A�r��,�nE,``�`.� Page 2 ,/,/' /1--' Economic plan develo mentp -„ ------ A 3 .. , •.. . ,, „, ,,,, ,,,,,-: , ..:11* .\ a ,_,,,-s,,,_,.„--„ -------- 7, _ . H .111°' //'# 7 _ ' ' r ,' a c. E A .* .may ,j 174::'; •iiii:61=''----:-------_,A.• „I'', '--.....,, ,,, / \ _//) Wylie Economic Development Corporation Opportunity Meeting June 21, 2007 Tom Stellman -TIP Strategies (TO T - I - P STRATEGIES 4 /ill L_ Agenda ////) i . Introduction 2 . Scope of work °`� 3 . Goals & strategies " `" 4 . Implementation discussion _,,,,-----11)i, � � _ ,. 5 . Questions & discussion I? ' '�s 0 T I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY II ^' 1� (10 T I P Strategies, Inc. /////1A is an economic development consulting firm �� based in Austin , Texas. Our services include: --- / 4, Strategic planning /_ ---- _____,,,, Target sector analysis / ._,-,„--- _„___„„_-, ,, Marketing ,___,,,,, _, ,. Site selection / ,_ Economic impact analysis I ,:dwcri..,i ,,„/,/ , , . -- --=r GT A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY • 4,1070 Representative Clients /11 Suburban Metro Areas & Regions ------- - ,, . • Austin-area - City of Dallas �� Round Rock • City of Houston �� Georgetown Cedar Park • Envision Central Texas Dallas Metroplex • Southwest Mississippi - Rowlett * Chicago-Milwaukee Corridor Denton e Richmond, VA Terrell Benbrook • Jackson County, IL • Houston area Jefferson Parish, LA -`� Conroe San Antonio EDF League CityState of Texas Pearland Northern Ireland, UK Rosenberg The Netherlands I R Northfield, MN / , • Watsonville, CA ,, s�;, T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ////) .i, /,,,,,,,. .,, ,.,. .,„. ----_,,,,, , SCOPE OF WORK ', s^ �1 � � � s � . > rE c � Es DRAFT — FOR DISCUSSION PURPOSES ONLY ^�� Scope of Work ///) > DISCOVERY PHASE (Assessment) -i '/---.- : - Economic base analysis Cluster & target industry analysis �/ i Facilities & sites Benchmarking Input ➢ OPPORTUNITY PHASE -____ . ____ _. Vision - Strategies - ➢ IMPLEMENTATION PHASE - Implementation plan 6 T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY _-- '� ,x /A- , , /,,,,,--,,, ------ ---- ,..-------:-.,---. , , HIGHLIGHTS: ECONOMIC ,-„,---_, 1 ASSESSMENT idi.7G1 ._ /;:i._., /_;_z___.„---„------„.. „,„----,:7. _:______„- ------,-„--7--, ___,. .._ -.-.. . .,,, i I ,_ 0 T I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^' 1 ;:;;;;;ulation projections //////) , -,,,. ......„..... ,.,__,.._ population x,, (millions) b,...> /I l 20 , '�� Slow growth The Texas State Data 18 I scenario (no Center prepares three migration) primary sets of 16 A population projections 14 �' / Moderate growth to model slow, scenario (half of moderate, and fast- 1990s migration) growth scenarios. Since 10 ---j 2000, the population f Fast growth growth of the Dallas-Fort 1 8 scenario (same Worth area has been II 6 r r . .... , pace as 1990s following a trajectory migration) that is closest to the 4 — — Current trend fast-growth scenario. _ 2 - j (same pace as - 2000-2004 0 migration) l,, 2000 2005 2010 2015 2020 2025 2030 2035 2040 '' " :___- /1 411P STRATEGIES SO DRAFT FOR DISCUSSION PURPOSES ONLY Texas State Data Center Wylie Population Growth City of Wylie Year Population 2006 33,000 2005 29,800 2004 26, 150 Nearly 100% growth 2003 21173 experienced last 5 years 2002 18,350 2001 16711 SOURCE. City of Wylie s�1 it T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ECONOMIC TRENDS City Wylie of Forecast 2000 to 2030fr -........„,...,...„.„..... Year Total Population Total Households Total Jobs ., / 2000 15,016 5,085 ■ 5,144 ■ 2005 23,859 8,107 = 5,894 2010 30,676 10,466 6,586 M ---- ) ,,,,,,,---.., .„.....„....,„ 2015 35,031 12,005 7,180 = 2020 40,324 13,821 8,659 = %"= 2025 42,484 14,557 9,960 2030 45,625 15,629 10,140 Period Population Growth (%) HH Growth (%)p Job Growth (%) _ , 2000-2005 +59% +59% +15% 2005-2010 +29% +29% +12% = . 2010-2015 +14% +15% +9% M 2015-2020 +15% +15% +21% 2020-2025 +5% • +5% ■ +15% '/ , 1 2025-2030 +7% M +7% M +2% / . '" - i a` JJI SOURCE: North Central Texas Council of Governments I'! 1 4 ill ® T I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ECONOMIC TRENDS Economic Sector Concentrations For County Collin � , NAILS Economic Sector Employment LQ . ii)//- 82 Government 29,383 0.97 , 44-45 Retail 28,365 1.34 '! 31-33 Manufacturing 19,636 0.97 72 Accomodation & Food Services 17,125 1.16 62 Health & Social Services 15,548� 0.78 52 Finance & Insurance 12,441 1.48 51 Information 11,211 2.52 - 23 Construction 9,050 0.93 -- 54 Professional &Technical Services 7,856 0.83 _56 Administrative Services 7,053= 0.62 = 42 Wholesale 6,529= 0.82 ~`____-: 81 Personal Services 6,210= 0.82 53 Real Estate & Leasing 5,895= 2.01 71 Arts, Recreation, & Entertainment 2,623■ 1.04 61 Educational Services 1,8081 0.47 • 55 Headquarters& Regional Offices 1,5591 0.66 = 48-49 Transportation &Warehousing 1,4991 0.25 ■ ,j 21 Oil, Gas, &Mining 3011 0.41 ■ 22 Utilities 2841 0.35 ■ a` JJI SOURCE: U.S. Bureau of Labor Statistics I'! di lild' ® 1- I PSTRATEGIES DRAFT — FOR DISCUSSION PURPOSES ONLYla ' ECONOMIC TRENDS Percent Total Establishments : 75098 of ZIP Cod , s,=,„,,....,-,.. ,... ......_,-------„,,/li ------ „,_ . , --- Percent of total establishments in ZIP Code` Construction 19% ' / ) Professional, scientific &technical services 11 Other services(except public administration) 10% Retail trade 9% Manufacturing 9% Admin, support, waste mgt, remediation services 9% " '� Health care and social assistance 6 o/o Accommodation &food services 6°/o Wholesale trade 5% Finance & insurance 5% — Real estate & rental & leasing 5% Transportation & warehousing 2% Arts, entertainment& recreation 2% ,..,4,1m. Information 1% ` . i;r Educational services 1% r iliI" ii Other 1% SOURCE: U.S. Census Bureau ES ONLY DALLAS-FORT WORTH ///////1 Taxable retail sales base & growth ,,,,,,,. 115 axa• e a es mi ions IMMTVIIIIIINIII Dallas $21,4:32 -14% l., Fort Worth $6,924 +22% Plano $4,630 +10% (;the 35 largest cites Irving $4,582 -8% ,/=/iir/i. in the Metroplex, Wylie Arlington $3,320= -7% had the smallest retail Richardson $2,156� +18% Carrollton $1,670. +7% sales tax base in 2005. Hurst $1,605• +137% Garland $1,580 -2% side though, Grapevine $1,515 j +26% On the flipside, g , Lewisville $1,513. -1% Wylie's base has Mesquite $1,464 -2% expanded by 179% (in Frisco $1,305 +191% `� current dollars) in the Grand Prarie $1,288. -0% Denton $1,076 I +20% past five years. Frisco McKinney $847 I +66% is the only other North Richland Hills $639 I -16% Coppell $614 1 +158% community in the Allen $598 I +63% Metroplex with faster Haltom City $470 1 +1% growth in its sales tax Cedar Hill $432 +144% Rockwall $427 1 +22% base. _...} Mansfield $416 1 +104% Euless $387 1 +36% _ Burleson $3691 +56% - Flower Mound $346 1 +70% SOURCE: Texas Comptroller of Rowlett $335 1 +138% Public Accounts Cleburne $312 +16% Bedford $284 1 -6% NOTE: 2000-2005 percent change is Duncanville $261 -7% in current dollars (i.e., not inflation- Keller $222 +103% adjusted) Desoto $186 -18% The Colony $179 +41% Lancaster $169 -39% ® T I P 8TRATEGlEIWyhe $ 41 +179% Wylie Sales Tax Revenues ///) Year wk Amouni �\ ,_. FY2005-06 $4 .37 million �G FY2004-05 $3 .45 million �� s"` FY2003-04 $2 .72 million �� FY2002-03 $ 1 .97 million _ . � �� iii/ i GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� State of the City 2007 tj Assessed Values .(Residential Commercial/Industrial) / ----...„‹.--„ , Assessed Value Comparison by Residential & Commercial/Industric 2000 2006 `'�` Comm/Ind Comm/Ind „<, 32% 21% ,./-_-------,_'.ft T77JY Redential Residential , / , ' ' Total; $689 million Total: $1 .94 billions Residential: y. $468 million Residential; $1 ,54 billion Commercial/Industrial;dustrial; 21 million Commercial/industrial; $400 million A w' . Ifs' IidI i T . I . STRATEGIES DRAFT — FOR DISCUSSION PURPOSES ONLY tiTSRETAIL S jJJ/ , , ,„,,,--,,, iP, ,, /A 0 T I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY 7411 WY ! ! r !i ! ç ! iTmff rMa±- a- J r, - mss TB /r 3 Ie I4 ,, 1 ,,__ _ _L _V_,/iilL__„,-I-1 --:T-- Lnj_ ' r:c1-- ' t( I s,,_ L. I -Y 1?1 [ il 1 1 yA .1 L 'r, d Lavon Beach Estatesr 1-7— C'— / - i -Nr- 0' - 1 Leven Shores Estates ., 4, I, ! i 1 I _ I- r� L. f r}Y v Te Acres IIr[I-' i - a'� -"' � : wc:I3 �e raaifrva k LJI - t`1_ Pebble Beach SunsellRcres i ._ n - `LN' r- Gker Lake_ I... --,,C ',lle'„iv �+ y —,. —_ r �+ 17 '-41ot-,,I 8atrerty Hitt ="J-- t/•''I. 'y�..,� III .. I._ ' Little Rid e f M Pa •f - .r - ' deep Weterpornt Esfetes f-, --2 II - ; 1'1 � _ij ?Paul d v r FL _I i-;;.,. - - 1;I..: --1 `. 0 - W a .� — Lawn id i Lodges"---, — 1� j ; 1klt I _ -- - - -,,, . I.- ilk i ,,..9 71 I -,_ j iii _. �. �' f 2 r Tf Il a Rd{ /�l/r —I y' TM lit: TheRetailCoach I II� 1111 T • I • P Retail Recruitment&Development Strategies �_ �1�'f TFtATE DES DRAFT P 9 4LY - I Wylie Primary Retail Trade Area Demographic Summary (2006) ,,--72„,,----. ////) ----- --- ----------:---. Retail Trade Area Population 61 ,818 �� -,, / Average Household Income $78,700 Per Capita Income $27, 194 Population by Race/Ethnicity White 83.36% Black or African American 5. 10% -_,1 -----7--- Hispanic Origin 13.39% / ' Median Age 34.36 I TheRetailCoach TM Retail Recruitment&Development Strategies — ��II/1 GT A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' _- .� Wylie, Texas - Retail Gaps ///) Wylie is leaking approximately $691 ,952,000 in retail sales - primarily to Garland and Plano. / -- SIC Retail Sector Surplus/Leakage 551 New and Used Car Dealers ($152,016,100) 5812 Eating Places ($95,999,620) 53 General Merchandise Stores ($70,349,980) 573 Radio, TV, and Computer Stores ($64,860,770) 541 Grocery Stores ($36,884,180) TheRetailCoachTM' r� I Retail Recruitment & Development Strategies l GT A P STRATEGIES DRAFT - RDI CUSSI NP RPOSES O ' 1,1 Existing Retailers & Restaurants //)::Existing Retailers and Restaurants in the ,_,./ -,-. ., ,,,,,,.----....--- ---:..„... Wylie, Texas Community include . .....„ ....„ / Business Name: ALBERTSON'S FOOD CENTERS Business Name: CVS PHARMACY Address: 921 S WESTGATE WAY Address: 750 W FM 544 City: Wylie City: Wylie State: Texas State: Texas p ZIP: 75098 ZIP: 75098 Phone: DIANNE972-429-7840 Contact: RICHARD GALLIMORE - _Contact: SHERIDAN ..:::--. .....-- Title: Manager Title: Manager SIC Code: 541100 SIC Code: 591200 :!' SIC Description: Grocery Stores SIC Description: Drug,Proprietary Str -_ Business Name: CHILI'S GRILL & BAR Business Name: DOLLAR GENERAL STORE Address: 1600 E FM 544 Address: 421 N HIGHWAY 78 City: Wylie City: Wylie ` State: Texas State: Texas /// - ZIP: 75098 ZIP: 75098 Phone: 972-442-5551 Phone: 972-429-0727 - - Title: Unknown Contact: BILL COBB SIC Code: 581260 Title: Manager i SIC Description: Cafe/Diner/Family Rest SIC Code: 531100 II SIC Description: Department Stores iii j�j. i;r TheRetailCoach TM �f+,` ® T � ATT I P a Retail Recruitment & Development Strategies �� 'f � � BE DRAFT P 9 ICY I Retail & Restaurant Targets111We targeted 40 retailers and restaurants for -/. -- , Wylie. Examples of retailers . ,...„, ,,„ ,,,,,,, / . ' / _Applebee's Circuit City Office Depot Jill Holdridge Chris Stamets Rosalie Ferran 11098 Downbrook Drive 2525 East Camelback Road 1000 West Airport Freeway Y - Frisco, TX 75304 Suite 625 Irving, TX 75062 .ti'_ jill.holdridge@applebees.com Phoenix, AZ 85016 rosalie.ferran@officedepot.com _. 214-551-0763 cstamets@w-retail.com 972-445-1267 x115 602-778-3747 Bed Bath & Beyond GNC Ralph Czitrom650 Liberty Ave Sharon Biles-Sabre Properties Union, NJ 07083-8107 300 6th Avenue / _ ralph.czitrom@bedbath.com Pittsburgh, PA 15222 908-688-0888 x4567 sabreproperties@ev1.net 713-524-4646 II id TheRetailCoach TM fid T . I . P , Retail Recruitment & Development Strategies 4/!!!!!BTF� ATEGIES DRAFT P 9 ////) „ „:„.,__„,,..„„ ..,„...._ INPUT & SWOT //:- ----'" __ _ :::: - ------ -- , ____ _..,.....„, ,. ,_ / , „ F�1 OTIPSTRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� Community input ///) / - -,,, - -_„,,N- ->,- January 18, 2007 Kick-off meeting SWOT discussion ---, / 7 focus groups (major employers, downtown ''' / i merchants, local developer) Interviews with city planning department and / _,-,...„__ Wylie ISD Superintendent , _______,,,...--- ___ „, Project website survey ____,,_,—,„ -� April 4, 2007 planning workshop (assessment - -- - findings, retail trade, and preliminary vision and strategies discussion) /, 'Ft' , ...., T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' _-- '��I SWOT Analysis ////) ,.,,,/_,,-_, ,_-,-, Strengths ' Weaknesses iii Opportunities � \ Threats ��P GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^' 1 Strengths ///) _/. - -,„ , ,->-T Proximity to DFW Downtown ownership \\ Young population Low crime rate � Future disposable Water delivery7/ , income system / _,-,- ,, School district Collaborative / ,-..,„-- ..... . (safety) leadership ___-__,__ , Road system Incentives for retail -_,_ Cost of living projects Proximity to 190 Consumer base / Average income Local industrial base �j 0 111il T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' _-- 'i Weaknesses ////) , -. ,, Proximity to Dallas Dependence on neighboring , i Young population communities investment in -- / Retail competition transportation infrastructure --- / (Firewheel) Lack of local higher - Don't market lake _,-,- ,, education sufficiently High percentage of land not (e_I---------V Lake use (Army Corps) on tax roll Availability of raw land Lodging Lack of local hospital Limited senior facilities (age- Airt, restricted living) � Rail crossings Lack of regional �� transportation ,1, GT A P STRATEGIES DRAFT - F O R DISCUSSIONP RPOS S E ONLY '1��I U Threats ////) Global pressure on local employers Inability to manage land uses with existing iL tools (implementation) Turnover of older residential developments Future major transit routes are limited ___-__,__ , ___,____ ("two-road town") ._- Lack of progress (funding?) for 78 to 205 I /, 7ii TAP STAATEGIES /// 1 RDI CUSSI NP RPOSES O _ Opportunities ///) , -,,,„ ,--,, Additional retail Water district?? _,_,,,. Redevelopment areas Opportunity to brand ,',.- - / community (sports center ---- / i Intermodal area property — women's soccer) (do benchmarking of other Landfill property (cost / ,, successful communities) share with Sachse and / --:.------„------ ___-__,- , 205 & 78 corridor to IH30 Murphy) ______ Regional park system ------ . Future town center Clean power generation Higher education Additional access to 190 Trans Texas Corridor /ANIIINIMri County outer loop , iarq 1„1,/ T A P STRATEGIES DRAFT - F O R DISCUSSIONP RPOS S E ONLY '1��I U Interviews & Focus Groups Key Findings /, ,,--,.- -,„ ///) Three things heard most often : ---------' -- -. \� Traffic mentioned by almost everyone as ,� significant problem. 7/ ), Lack of infrastructure investment in the past viewed as /;- "holding city back" Perception that permitting process is "arbitrary" and slow, although there is some feeling this may be improving under new administration. Lack of housing options for those looking to "move up" causes many to leave Wylie. / , Role of minimum lot size? I Developments coming on line may help. r i lT A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' _-- '� What is Wylie known for? "Survey Says:" The Ladylike Ski Shop r` Ladylike Ski Shop-Windows Internet Explorer o�0 r' •i^ Ili httpulYellowpagesmiaa.comiLadylike+ski+Shop.262133.94023048 home.html - .. IGoogle P Y rire TP ig,ladylike ski shop v 1 Go A it, Bookmarks, Fa9onk Y`i 124 blocked °c Check, y Look For Map, ,y Send to, » "Settings, Ladylike Ski Shop - Li - iiSo - 'Page- Tools- �.. i.Sill.n - A Ladylike Ski Shop ----`` 104 N Ballard Ave Wylie,TX 75098 Contact Ladylike Ski Shop Fist n:l.. � ,,�� Phone: (973)442-5842 my�F ° _ . _ _'Y'�,,,_ I�/I k: _ ®' fI} W 9rmam at _ E&mn S- 5,.WMY7H Business Profile For Ladylike Ski Shop _,y: ,:o�" I' �, a r- r Services: Ski&Sn❑wb❑ard Clothing Eguioment `/ o.o.-eeee eee-eeeee ee eeee eeee ee-Tyloon.com-Windows Internet Explorer - j Ski Enuioment&Travel �- -,CrThty,n I®http:iitchinese.tyloon.comEellow_pages_IistiPlD-16421istate-57ipage-1!skiing_equipment,html 1I{} -- Googlc Y - In the Neighborhood ) Nearby Businesses J/� GopgIe In.-yhke"ski shop+Wylie V I Go at✓n E4- t{Bookmarks, FageRank :124 blocked °°F'Check, Look for Map r 'AutoFill 4 Send to, ,t' » Settings, Nearby Banks i "Nearby Bars&Lounges / ' RODEO.OOOOOOOno-on ODE_DD_,,,I_1 a - El - 0, -Lb p�Page-S.Tools- Nearby Book Stores — - - Nearby Coffee Shops Pl]$)a$:Active Sportswear Outlet IT''' '.(210)340-2030 Goggle(n(k ra Ev Nearby Gas Stations -z- Afil- Nearbv Nightclubs i'7115 Blanco Rd.STE 109 PM, Beautiful Ski Nearby Restaurants Ih�rM San Antonio,lH TX,�iismm 78216 Companions Gorgeous Girls will Ski Awe aWW$fi:C D Ski&Sports Ei€.(806)352-4529 and Party With You In Lars xatittt European Ski Resorts 1 S'.2305E Georgia St Ads by G0000000le Rlh :Amarillo,El:TX,00Mta-E:79109 (la FriPa Export to Norway Solomon $)S-Deans Marine as€:{325)949-7471 Ring ass for tilbud Tapp -A Huge Selection of Salomon Free Shipping Available,Buy ''11 reff.Gods priser.Rask Today[ (55'.2217 Knickerbocker Rd. lev i owo.earesonspers.com WM San Angelo,NI.TX Ealagff:76904 tih® WPM -.... .-,.._..-- (55t5f§:Hills Sport Shop (5o .(806)355-7224 Kimberley Lodging Belly Hansen Online Stores_, • ,, n .n:-9't Company Done N 1 '.4021 Mockingbird Ln. 2007 Golf and Ski Wr5'.Amarillo,lit TX,/MEMM:79109 Hq® IMMO package specials. _ Kimberley's largest i� pl$iiL:Ladylike Ski Shop Et,(972)442-5842 accommodator _ - mi l'.104 N Ballard Ave. l4 1XWMi Wylie,lik TX,EMU 75098 ThIE 11=1 Skeena Heliskiinq Northw r(515$ira Less Guns ri€'.(S03)793-2201 Taste A C tAboeT I Powder!A Cut Above The Rest. 15(1423 New Boston Rd . _ Ij WMi Texarkana,A.TX,HAMA.75501 WE l RM$(ii;:Racquet&Jog Sports rag(903)759-6856 Ski Resorts If( Easy to search directory 1 I r M '.1419 W Loop 281. featuring 100's of ski jli WM Longview,111:TX,&IAMB:756,4 tit® PTV resorts and lodges IIIT • I • P STRATEGIES a(5$1is:Saint Bernard Sports Sit(214)357-9700 Done 0 Internet •%100°/ - Interviews & Focus Groups Key Findings - ''-' -''':7'//,/-17,,:1/ ///) Downtown seen as underutilized asset. ---.. --, / "It's the heart — what's left — of the city." Need to have a long-term vision for the area. "Complexion" changing as office uses increase Role of anchor businesses (like Shoemaker / _,-..,„--- __„_._ & Hardt and Ballard Street Cafe) ,,,___,, But only works when business owners stop . --- "treating it like a hobby" Foot traffic wouldn't seem to be the issue . . . I Permitting issue creates extra challenges for small business owners downtown /if �� i / ill GT A P STRATEGIES ��RDI CUSSI NP RPOSES O _ ill Interviews & Focus Groups Key Findings , ,,,,, --- ----- ,, . ////) _:.,,-„,- , Others: �� Area lakes are underutilized too. ��/ i , i Like rest of country, Wylie ISD seeing is significant changes in demographic make-up ;/ _____.„: ,-,„------.-z,,-- . ,, , ,____ Large increases in both Hispanic and Black populations. __T-, -, No consensus on vision for future Will Wylie be Plano? f//li city. , 1111 T A P STAATE � � ES RDI DISCUSSION NP RPOSES O _ _tiff 4 .,.. ,...v.„, .1 - - - r -*: .,:rli ,,,, , _ '3. :i_;. ---,. —A,. - - I, r ,...,:p..,4 ...,..,,,. -''. l' A ei!I f' ‘. _ .. ..110-01. .:,,,,,; . ..;.,;A: - ,... . .-4- ..„ 6. - ,,,,,, - , � a ` tl y Project C vervieve WylieSurvey [}ocur nt Thank you for your participation. Wylie Survey =:- I What are the area's greatest economic development assets? i 2 What are the area's primary economia development challenges? L______ - J 3 What are the area's greatest economic development opportunities? - , irit Amininri 4 What are the area's greatest economic successes in the Last 10 years' ,,' JI , Ililid, I b What are the area's biggest setbacks in the last 10 years? Wylie Web survey Q: What are the area's greatest economic development opportunities . ////) Better (and more) restaurants - -,s„,N,>,- Most common Better quality retail responses by far � l Entertainment options 7/ ii (specific mentions: movie theater, enhanced sports / / ,,,_________- and recreation facilities, community pool) More employment options (e.g . , professional _:_,___ __., _. service industries) High end housing DART rail development ,;�; Medical offices iiiii , ,d 7,,, T A P STRATEGIES ��R DISCUSSIONP RPOSES ONLY ' _ ' .---'-'' ' 7' /1/7/1;:i 1 1 GOALS & STRATEGIES `;� F�1 � � � STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� Framework • VISION : Wylie is a destination for a �\ combination of small town : y 'nt � ,��, /?. opportunities , access to education , ��-°' diverse housing options , and unique �� P' retail and recreation . ._ / L'.... ,,�;�' � r GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�/1"riiiiiii„ Summary of proposed goals • Goal 1 : MARKETING & IMAGE CAMPAIGN Goal 2 : HIGH- IMPACT INITIATIVES • Goal 3 : TARGET INDUSTRY � P' RECRUITMENT • Goal 4: BUSINESS RETENTION & EXPANSION i STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^� Goal 1 : MARKETING & IMAGE ///) , ,,„, / CAMPAIGN <i, .„,, _, , • Raise profile in the Metroplex Increase awareness 7/11/ Uens • Efforts should focus on three areas : / .,,,-.,,___. � P� Downtown _,_ Sports marketing /117 GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY � � ^�F � Goal 1 : MARKETING & IMAGE ///) CAMPAIGK (CONTINUED) Strategy 1 .A: Develop a consistent theme for marketing Wylie ,,,, , / A 1 .A. 1 Review existing marketing materials. (Emphasis on websites) =` _----- 1 .A.2 Establish marketing focus group. 1 .A.3 Consider development of a unified website. (Alternative: site that emphasizes particular opportunity or attribute) ,I , „L.,.., �I II T0 � I � P STRATEGIES R DISCUSSIONP RPOSES ONLY _ Goal 1 : MARKETING & IMAGE ///) CAMPAIGK (CONTINUED) Strategy 1 .B: Initiate an externs marketing --,- / and PR campaign . --,_ ,,, //----,, ;-1 .B. 1 Design and initiate a joint advertising campaign. (Highlight Wylie's advantages and / / - specific initiatives) 1 .13.2 Continue networking with individuals and organizations that can refer prospect leads. 1 .13.3 Develop marketing materials highlighting key ,I projects. (Web-based, e.g., Tustin Legacy redevelopment) *Mir II I�' 0 T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ill'��I Goal 1 : MARKETING & IMAGE ///) CAMPAIGK (CONTINUED) Strategy 1 .B: Initiate an externs marketing and PR c:: ress paign . � //1 .B.4 kit focused on economic ;- development. (Have available in digital form) 1 .B.5 Provide press releases on a regular basis. 1 .B.6 Leverage existing Ambassadors program. I li it T � I � P STRATEGIES DRAFT - F RDI DISCUSSION PURPOSES ONLY _ � Goal 1 : MARKETING & IMAGE ///) CAMPAIGK (CONTINUED) Strategy 1 .C: Initiate an internal marketing ---..,- -,- / campaign ,� // ;-1 .C. 1 Encourage positive press. (e.g., highlight local business achievements or human interest stories) / / ,,,_________- 1 .C.2 Leverage local leaders. (e.g., "speakers bureau" of professionals) I �li T � I � P STRATEGIES �RDI CUSSI NP RPOSES O _ Goal 1 : MARKETING & IMAGE ///) CAMPAIGK (CONTINUED) Strategy 1 .C: Initiate an internal marketing ---..,- -,- / campaign ,� // ;-1 .C.3 Continue current efforts to keep citizens informed. - 1 .C.4 Conduct a regular survey of Wylie residents. 1 .C.5 Develop a benchmarking program. ("Indicators" initiative or comparison with peer communities) ,I / , �li T A P STRATEGIES �RDI CUSSI NP RPOSES O _ Goal 2: HIGH-IMPACT ////) INITIATIVES -- • Explore the feasibility of specific �\ opportunities . -... , /G� • Ability to enhance image and `"_increase tax revenues . �, .;_,_,. ,_,„ -,,,,, • Mid- to long -term timeframe . _,,_,•,- „ i , / „: GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� 1 Decision Matrix ///) _/., ------ . ------- .,,,, 0 Miniature 7/A fseClb lectronics ZN Meat Impact Renderin • TD R&D Facility ` CT) CO N ILL r; Desirability � �� I' 0 T A P STRATEGIES ��R DISCUSSIONP RPOSES O ' _ ill Goal 2: HIGH-IMPACT IN IT IATIVES (CONTINUED) SOURCE Gaylord Entertainment ....,_,,,, ,,,, .,,,.,:.,... ,,,,., , .,. .. .,7. • Strategy 2.A: Development along the shores of Lakavodn (e L ,, �� --,_ e.g., resort, golf course, ' ' // ii entertainment district) / / - Army COE controls 2 areas around lake: "fee title" area (to 508' elevation contour) and flowage easement (509' elevation) --� Water quality could be an issue (but ::: 0 t t be a barrier at the outset) I Explore options for land assembly. Ifity �' limits identify possible solutions to realize revenue iiii �� (e.g., annexation, revenue sharing) �� liT A P STAATEGIES � ! R DISCUSSIONP RPOSES O _ ill „1., - Goal 2: HIGH-IMPACT r 1.L I NITIATIVES (CONTINUED) a3 .� ,. �� Strategy2.B: Development of the Kansas CityPhoto by Sean Lamb,Madison, W Southern tract ,_. / , ,,)/ i Multimodal facility and related uses on 435 acres: North: 233 acres for multimodal facility / -- South: 202 acres (Hwy 78 frontage) for whs/distribution, industrial, & potentially office , `= Not likely to subdivide, but may be willing to work with ._ experienced rail developer. Significant property for KCS. Ensures quality when site is / ' developed. But may translate to long timeframe Continue to express interest. Ensure that adjacent development doesn't limit KCS plans. �/ p p , �,, Iill;'” ® T s P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ._ j111 Goal 2: HIGH-IMPACT ////) IN IT IAT IVES (CONTINUED) • Strategy 2.C : Leveraging development 2:7 around the new Town Center 1-----<,------ -------''//Al/ Ability to raise image in region and serve ascatalyst for future development Opportunity to create "quality of place" with , � P' linked park system (e.g . , hike & bike trails) � �� ,. / A., /, 7ii GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� Goal 2: HIGH-IMPACT ///) IN IT IATIVES (CONTINUED) • Strategy 2.D : Renew downtown planning effort 7:,, City is fortunate to have the kernel of an "authentic" downtown Downtown is reflection of a community's commitment ___-__,__, , Build on previous planning efforts -_,_ Establish long-term vision DART rail plans (Support of regional rail initiative) - ii 71 GT I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' '��I Goal 2: HIGH-IMPACT ////) IN IT IATIVES (CONTINUED) • Strategy 2.E : Leveraging the proposed ��, . sports complex � ,, 151 acre site adjacent to Woodbridge ' i Commons is Opportunity to raise profile in the region '<„_____ ,,,,,,„ Ties in with existing assets (outdoor ____,,-_ , recreation , Panda Cup) and supports family ._- -, _. - friendly image However, there is question about viability of I project ,;�; /, 7ii 111T A P STRATEGIES RDI CUSSI NP RPOSES O _ Goal 2: HIGH-IMPACT ///) IN IT IATIVES (CONTINUED) • Strategy 2.F : Expansion around old hospital site :,1_,,/7i,�� Tie in with area hospitals Including new facilities planned for Richardson Regional Medical Center at George Bush Turnpike & Renner Road. Expected completion fall 2008 50,000 SF comprehensive cancer center and 47,000 -`� ---71/. SF outpatient hospital. Affiliated with UT / , Southwestern Medical Center. I 100,000 SF physician's pavilion constructed in 2004. Supports health services target iid/ T A P STRATEGIES ��R DISCUSSIONP RPOSES ONLY _ Goal 2: HIGH-IMPACT ////) INITIATIVES (CONTINUED) • Strategy 2.G : FM 205 Corridor �\ development --- --,.- / Last remaining growth area for the city / Provides link to IH30 via Rockwall , .__ , „:,, „, Control land use through a corridor planning ...,„ � process /,s /p��,I1��i GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY I ^' 1� Goal 3: TARGET INDUSTRY RECRUITMENT • Target industry recommendations <_:, Retail �G 4, 7 Integrated building systems / _____„,_ Data centers z..,------- Health services � � ,. Specialty logistics I?'" � I Professional services s OTIP STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^' 1� TARGET: Retail //A, _ ,_ -,,,,,,, • Rationale � ' <----,„ / Residential growth is ::: to continue; projected at over \� 7% annually. / A Wylie is experiencingt retail leakage, primarily to /'- Garland and Plano. Strategic Considerations .:�; Market primary retail trade area rather than city boundaries Highway 78 and Spring Creek Parkway is an emerging retail / ,- sub-market - reaching residents of Farmersville, Lavon, 7 ,/ Nevada and Josephine GTAP S TAATEES DRAFTFORDISCUSSION PURPOSES ONLY -- 'l/// 1 I TARGET: Integrated building systems • Rationale �\ Strong regional demand for housing and construction materials. \� Changes to industry (increased use of IT & advanced materials) -., // forcing shift toward metro areas with an abundance of skilled talent. ;=' Concerns about climate change fueling growth of "green building." Presence of existing building materials and related businesses. : ; • Strategic considerations & recommendations Limited available land for large assembly operations. / ,- Lack of four-lane highway access could dissuade investment for I assembly in the area. ��, r Consider identifying sites with rail access as a means for attracting ,' prospects. IliGT A P STAATEGIESDRAFT - FOR DISCUSSION PURPOSES ONLY ' _-_ 'i�� TARGET: Data centers ///) Rationale -�\ Strong business growth forecasts among IT- dependent sectors. <----,„ / `\ Data centers typically offer much higher than average wages. �� / , Target could alter Wylie's image within the region. Offers gateway to other professional services business sectors. =` Proximity to Dallas and the Telecom Corridor. ,,, .2----ft-- Strategic considerations & recommendations � / Competition is stiff for this popular target Execute direct recruiting campaign targeting both mid-size jjJ/J Identify potential site for data center development in partnership with � electricity and telecom providers. alir GT A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY TARGET: Health services ////) • Rationale �� Leverage planned and existing healthcare facilities, including �� specialty clinics. �� Higher wages within this industry sector. Growth in employment throughout the healthcare sector is expected to continue both regionally and nationally. Important QOL amenity; attractive to many demographics. Healthcare can draw patients and families Wylie, increasing retail and dining expenditures at area establishments. / ,- • Strategic considerations & recommendations ' I More office space, especially Class A and B, will be needed ito �' capture a greater share of growth from this sector ,;Agr/i �I i T A P STAATE � � ES ��R DISCUSSIONP RPOSES ONLY ' _ ' TARGET: Specialty logistics ///), Rationale �� Excellent ground transportation infrastructure (e.g. SH 190, IH-30, US / 75 and Kansas City Southern rail) provide access to major markets \� // //, Proximity to major shipping centers throughout the Metroplex Access to manufacturers in the Dallas area - Southern shift of nation's manufacturing base Availability of workforce from the surrounding areas Existing transportation and logistics operations in the area Strategic considerations & recommendations I Impact of increased truck traffic on existingtransportation infrastructure Planned KCS intermodal facility will enhance opportunities for logistics 1ff "_- i/fri� �ilid T A P STRATEGIES DRAFT - F R DI CUSSI NPURPOSES ONLY ' _ ill � "' TARGET: Professional services ///) Rationale \�� Fill in the "gaps" in local economy to serve local demand for professional \� , and business services \� Potential for growth and economic diversification, especially among ' ' // i upper wage professional positions Opportunities for local entrepreneurs and startup businesses Help bring additional business activity to existing downtown. Assist in altering the perception of Wylie as a bedroom community. Strategic considerations & recommendations Promote smaller office developments throughout city, esp. downtown. / , Survey residents to gauge their interest in leasing garden offices or 1// Class B office space in Wylie. Support entrepreneurship in Wylie r� Difficult to market to this sector using traditional ec. Dev. practices. �I� i GT A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' _-- :'��I Goal 3: TARGET INDUSTRY RECRUITMEN' (CONTINUED) ////) Strategy 3.A: Explore options for increasing the -,-,, ,7-: supply of industrial land � / ,, --,_ 3.A. 1 Study available options. (Create task force if ' / ) needed) !: 3.A.2 Review existing land use policies. (Implications of Land Use Distribution Philosophy, �, Ordinance 2005-19) 410T . , � P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY _-- /I/ /It Goal 3: TARGET INDUSTRY REr.RulTMEN' (CONTINUED) ///) Strategy 3.B: Build awareness of Wylie among -,-,, brokers and developers in the Metroplex �� 3.B. 1 Identify and join relevant broker and realtor -,, // , associations. (Cultivating relationships with / / -- !: individual brokers in Dallas should be a priority.) 3.B.2 Make plans to design and hold "developer's day" event in Wylie for site consultants and regional industrial and commercial brokers. 3.B.3 Mail campaign. (Highlight specific I development opportunities.) ,;�; Go T A P STRATEGIES DRAFT - ��R DISCUSSIONP RPOSES ONLY _ ill Goal 3: TARGET INDUSTRY RECRUITMEN' (CONTINUED) ///) Strategy 3.C: Build awareness of Wylie among -,-,, decision-makers in target industries � 3.C. 1 Maintain databases of companies in each ' / A target industry. !: 3.C.2 Produce target marketing materials. (Mailings should occur monthly and continue for at least six months.) 3.C.3 Follow up with an appointment setting / , campaign. I � T A P S T A A T E G I E S DRAFT - FOR DISCUSSION PURPOSES ONLY ' _-- '��I Goal 3: TARGET INDUSTRY ////) RECRUITMEN' (CONTINUED) Strategy 3.C : Build awareness of Wylie among decision-makers in target industries :1,7::----„.„..-L----------------,-,.=/-- - /11, - 3 .C .4 Conduct call trips . (Four per year.) 3 .C .5 Create corporate intelligence program.3 .C .6 Measure pertormance. __., _. / , /, =a 410T I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY I � Goal 3: TARGET INDUSTRY RECRUITMN' (CONTINUED) ///) Strategy 3.D: Build awareness of Wylie among ,,--„,- site selection consultants � ,, --,_ 3.D. 1 Develop and maintain site consultants ' / A database. !: 3.D.2 Continue to maintain and update information. (On-line to the extent possible.) 3.D.3 Initiate a monthly site consultant letter � campaign. 3.D.4 Initiate site consultant visitation program. �' I��TAP STRATEGIES DRAFT - F RDI DISCUSSION PURPOSES ONLY _-= Goal 3: TARGET INDUSTRY RECRUITMN' (CONTINUED) ///) Strategy 3.E: Implement retail recruitment -,-,, strategy � ,, --,_ 3.E. 1 Identify relevant stakeholders and establish -,, // / retail working group. / / ,,,_________- !: 3.E.2 Maintain current retail market analysis. (Helps ensure Wylie's changing demographics are conveyed in manner that positions Wylie to maximum advantage.) I , ,L.,..,ip //, � III T I P STAATE � � ES �R DISCUSSIONP RPOSES ONLY _ Goal 3: TARGET INDUSTRY RECRUITMN' (CONTINUED) ///) Strategy 3.E: Implement retail recruitment -,-,, strategy �� 3.E.3 Market to appropriate retail targets. (Core of -,, // this strategy should be focused on retail developers !: who represent these tenants.) / / : 3.E.4 Link retail and tourism. (e.g., capture impact from estimated 1. 6 million annual visitors to Lake Lavon) I ' i �•T . I � P STRATEGIES �DRAFT - F RDI CUSSI NP RPOSES ONLY _ Goal 3: TARGET INDUSTRY RECRUITMN' (CONTINUED) ___,,- ////) Strategy 3.F: Develop service sector -,-, ,,--->- : recruitment strategy --,_ � � 3.F.1 Identify target organizations. (e.g., attorney, -,/ , CPAs, financial consultants). !: 3.F.2 Compile information on each organization. (If possible, join to receive periodic updates on their activities.) 3.F.3 Create a master database of professionals. 3.F.4 Communicate with target audience on a I �' regular basis. ��' ii id 1/' Go T A P STRATEGIES DRAFT - ��R DISCUSSIONP RPOSES ONLY _ ill Goal 4: BUSINESS RE MENTION & ///), EXPANSION ,.,,,, ,,- ,, Existing businesses should be focus of ED -,-,, ,7-: efforts because: �� They represent best opportunity to increase -,, /)/ , employment and tax base and greatest economic / / - !: threat if they close or relocate. BRE strategy pays direct dividends to economic development organizations politically. Yields greatest benefit in relation to effort required / , (due to ability to leverage existing relationships) I Iiiii / GT I P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ' '��I Goal 4: BUSINESS RE MENTION & ////), EXPANSIOF (CONTINUED) Strategy 4.A: Formalize business retention & -,--,,,, expansion (BRE) program � ,, 4.A. 1 Develop and maintain a formal inventory of -,, // , existing businesses. (Publicly available records, / / -- !: e.g., tax records, utility hookups, and ownership transfers provide starting point). 4.A.2 Implement an annual business retention and expansion survey. I / , ' iti/ T A P STRATEGIES �RDI CUSSI NP RPOSES O _ Goal 4: BUSINESS RE MENTION & ////), EXPANSIOI (CONTINUED) Strategy 4.A: Formalize business retention & -,-,, expansion (BRE) program � ,, ,, 4.A.3 Support networking opportunities for local -,, // , business owners. (Extensive offerings from chamber !: e.g., monthly luncheon, weekly Beyond 2000 & / / ,,,_________-- Business Card Exchange, special events.) 4.A.4 Provide technical support for local businesses. (e.g., links to existing information) 4.A.5 Have "rapid response" strategy in place to I deal with business closures and layoffs. ,;�; GT A P STRATEGIES DRAFT - ��R DISCUSSIONP RPOSES O _ ill Goal 4: BUSINESS RE MENTION & ////), EXPANSIOI (CONTINUED) Strategy 4.B: Foster entrepreneurship & , ,, „- .,- _„,---, innovation among area businesses and residents --,_ � � 4.B. 1 Create an innovation and entrepreneurship , // ) group. (Housed at the chamber and charged with !: evaluating and implementing specific tasks) / /_- , 4.B.2 Raise awareness of local entrepreneurial success stories. / ' 4.B.3 Encourage private-sector involvement in education and skills training. (e.g., mock business plan competitions and business-oriented curriculum.) T A P STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY _-- '�/ili lit Goal 4: BUSINESS RE TENTlOr ' & ///) EXPANSIOI (CONTINUED) Strategy 4.C: Encourage review of city permitting -----.-- „_/'- -'-- process � 4.C. 1 Establish a "one stop" permitting approach -,, // //1 and/or single point of contact. / / ,,,_________--- !: 4.C.2 Set clear standards and follow them. 4.C.3 Establish development-related incentive policy. (Establish specific criteria that trigger incentives for desirable projects, e.g., "fast-track permitting ) 4.C.4 Hold open forums. (Provides a formal I I ' mechanism to air concerns, helps position city as �� being more favorable to development) idIiII GT A P STRATEGIES ��RDI CUSSI NP RPOSES O _ I/1) , ,,_,,,„,,, ,,, IEXT STEPS 7//A ,,,i_ :_-_---„----,-----„--------,, _____,,--_,,,,„: ,. ,_ 1 , , / �1 i . I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� QTEPS ///) Enhance vision and strategies based on input from steering committee and �G� staff � ,�•� s; Prepare final draft with ��"� implementation schedule (actions an timelines) jjJJ/ GT I STRATEGIES DRAFT - FOR DISCUSSION PURPOSES ONLY ^�� t Thank youiz / 1 /, // --...... ..,..........„„ ....z..„,„..,,_ TIP Strategies , Inc � ‘V\\,..0 ;� 1 henry nto F ractice I.''''-':''''''-''''':''-'-----'j_4 ��? ,� . 0 1 = __ ,,,, ., , , �, ,�� 7000 N . MoPac, Ste. 305 �� Austin , TX 78731 �p� ., 512.343.9113te1- - , ,... . '140* 41; --_.__, _, � �� . . y : ::i:s .com , 1\ vo„, ...- ---(. ,,t_ /� TI, . = sTA ., . E SIEs DRAFT — FOR DISCUSSION PURPOSES ONLY ^lir